The label is more than a clothing line, Adebayo insists. It is a “movement” that covers universal silhouettes with an African touch to a creative class of men, translating into a heady mixture of Nigerian inspired print fabrics, colour and contemporary urban street wear.
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Orange culture was launched 2010/2011, after having worked for several Nigerian designers, to turn his unique vision and passion for fashion into a reality.
Orange culture is more than just a brand, it is an emotional string of socially aware stories and expressions cut into clothing; we believe fashion can and should save lives. It is a “movement” that covers universal silhouettes with an African touch to a creative class of people, translating into a heady mixture of Nigerian inspired print fabrics, color, and contemporary androgynous clothing. We believe clothing should be fluid and have the ability to be worn by any and every one.
